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In his first week in power, President Trump has ruled by fiat and tweet, following through on many campaign promises most people had assumed were too absurd or extreme to ever fulfill. A temporary Muslim ban of some sort is set to come into effect, and the White House is seeking funding to actually build a wall on the Mexican border, still insisting Mexico will somehow pay for it. Meanwhile, his spokespeople engaged in a running war over the truth with the American media, doubling down on talking points and statistical claims already proven to be false.
If it weren’t clear before the inauguration, it certainly is now: Trump’s presidency represents a radical departure from the norms of American politics.
Yet to observers elsewhere, Trumpism feels deeply familiar. Trump may want to stop the flow of migrants and goods from south of the border, but he has imported a political style ingrained in Latin American politics: that of the nationalist demagogue.
A number of Latin American analysts have suggested over the past year that it’s useful to view Trump through the lens of the “caudillo,” or strongman. It’s a tradition that extends from the last days of Simón Bolivar, South America’s great liberator, to the current bluster of leaders like Venezuela’s Nicolás Maduro or Ecuador’s Rafael Correa.
Sure, Trump is no military despot like Chile’s late Augusto Pinochet, who came to power in a 1973 coup, nor is he a defiant autocrat like the late Hugo Chávez, the leftist populist who reshaped Venezuela in his image.
But to those who have lived under such leaders, it feels like Trump has been taking notes.
When Trump and his spokespeople started throwing out huge (and incorrect) numbers for the size of the crowd attending his inauguration, Venezuelan journalist Lisseth Boon immediately heard the echoes of her own experience reporting under a regime that constantly fed the public its scripted version of reality.
Yes, that is so Venezuela. Dèjá vu https://twitter.com/WSJForero/status/822962021456957440 …
Trump says he stands for the “forgotten man,” a gesture to the American white working class languishing in the nation’s farming villages and mining towns. Argentina’s Juan Perón, a populist nationalist who transformed his country in the mid-20th century, said he represented his society’s “descamisados,” or “shirtless ones.” Populists emerge, after all, in conditions of great social and economic inequity, and win votes with the promise to shake up an unfair system rigged against the common man.
Trump’s belief in tough talk; his posturing as the champion of the working class; his stated contempt for urban elites and the machinery of politics; and his projection of a robust machismo that is undimmed by political correctness — are all traits associated with caudillismo.
“Populism, authoritarianism, personalism, machismo, racialism, and caudillismo — or strongman rule — have been historically seen as ills almost inherent to Latin American political culture,” wrote Texas A&M political scientist Diego von Vacano. “With the election of Donald Trump, we can now see that the U.S. is indeed part of the Americas as a whole and shares in those pathologies.”
Donald Trump, Caudillo del Norte


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